Business name: Aura Acupuncture.
Owner: Vindi Khabra.
Address: 11101 N.E. 14th St., Suite 108, Vancouver.
What the business does: Khabra, who has a bachelor’s degree in exercise science and sports medicine, provides Chinese medicine in the form of acupuncture, herbal medicine, cupping, tuina massage, gua sha, electro-stimulation and heat therapy. He specializes in musculo-skeletal pain management, mental-emotional disorders, weight loss, migraine headaches and smoking cessation. The philosophy at Aura Acupuncture is to not only treat the symptoms, but to also treat the underlying cause.
Khabra is a licensed acupuncture and oriental medicine practitioner. He’s nationally certified in acupuncture and oriental medicine and is a member of Washington Acupuncture & Oriental Medicine Association and licensed with the National Acupuncture and Detox Association.
How has the economy affected your business: Aura Acupuncture has continued to thrive even during the down economy. People are becoming more aware of the benefits that acupuncture and Chinese medicine have to offer and are looking for alternative treatments. Khabra said his practice is referral and network-based and he has increasing numbers of patients who are referred by health care practitioners and returning patients who have benefited from his treatments in the past.
Greatest challenge: Educating the general public about the many benefits that acupuncture and Chinese medicine have to offer. Another challenge is that many patients are not aware that they have coverage for acupuncture through their medical insurance plan.