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News / Business / Business Briefs

Disney hikes ticket prices at U.S. theme parks

The Columbian
Published: February 23, 2015, 12:00am

LOS ANGELES — Visiting Mickey and Minnie just got more expensive.

The Walt Disney Co. raised ticket prices to attend Disneyland, Walt Disney World and the rest of its U.S. theme parks, effective Sunday.

A one-day ticket for either Disneyland or California Adventure in Anaheim, Calif., is now $99 for anyone 10 or older, the company said. That’s up from $96.

Single-day tickets for the Magic Kingdom at Walt Disney World in Lake Buena Vista, Fla., are now $105, up from $99.

Disney has continued to see strong attendance growth at its theme parks and resorts.

For the quarter ended Dec. 27, revenue for the segment rose 9 percent to $3.9 billion, as attendance at the company’s California and Florida parks climbed 7 percent, with Walt Disney World and the Disneyland Resort each setting all-time quarterly attendance records.

A measles outbreak last month linked to Disney’s Southern California theme parks hasn’t hurt attendance.

Earlier this month, CEO Bob Iger said in an interview with CNBC that the company was seeing no discernible impact on attendance or bookings from the outbreak.

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