BALTIMORE — Under Armour has unveiled its first collection of fitness-tracking products to go with the brand’s UA Record health and fitness app — including a smart shoe and a system to track activity, sleep and nutrition.
As previously promised, the Baltimore-based sports apparel maker launched its new tracking device line at the company’s booth at the high-profile Consumer Electronics Show in Las Vegas.
“For 20 years, Under Armour has changed the way athletes dress, and now we will change the way athletes live,” Under Armour founder and CEO Kevin Plank said in the announcement.
Among the new products:
• UA HealthBox: Described as the “world’s first Connected Fitness system,” it sells for $400 and includes a band that tracks steps, distance, resting heart rate and sleep, a heart-rate chest monitor and a Bluetooth and Wi-Fi-enabled circular scale that measures weight and body fat percentage and recognizes up to eight individuals.