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‘Seinfeldia’ just more yadda yadda on show

By MATT SEDENSKY, Associated Press
Published: July 24, 2016, 6:00am

Eighteen years ago, in one of the most anticipated moments in American television history, fans of “Seinfeld” obsessed over the series ending its nine-season run and struggled with saying goodbye to one of the most influential, hilarious and successful comedies of all time.

In a sense, though, the farewell wasn’t entirely necessary.

The show has lived on in perpetuity, with reruns broadcast daily. And, in fits and spurts, we’ve been satiated with both extensions of the show and glimpses into the making of it.

Even though the show has never really gone away, we still crave more — more on the Low Talker and Bob Sacamano, on coffee-table books and mastering your domain and achieving “Serenity Now.” The proliferation of so much material likely complicates an author’s ability to add something new to the conversation, though, and despite her noble efforts in “Seinfeldia,” Jennifer Keishin Armstrong does little to broaden perspective on the show for ardent fans.

Though Armstrong spoke to numerous writers and others involved in “Seinfeld,” the new light they shed is limited. The book did not include fresh conversations with the main characters or creator, relying instead on other published comments and the aforementioned litany of easily available sources.

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