LOS ANGELES — Jaime King believes lessons about tolerance should start young.
The actress and mother of two recently launched a gender-neutral children’s clothing line which she hopes will inspire acceptance and self-expression among kids and adults alike.
“It’s interesting how we’ve created these social norms that are incredibly stifling for our children,” said King of traditional kids’ clothing. “Our children should be allowed to express themselves however they want.”
King teamed with Singapore-based, Swedish designer Kristin Nystrom of Gardner and the Gang for the organic, gender-free capsule collection. There are dresses that boys can wear, pants for girls, and the patterns are not gender-specific either. Anything and everything can be for boys and girls.
“(We) get an opportunity to send that message to children and their parents that it’s OK, whatever you want to wear. You’re beautiful the way you are,” said Nystrom in an interview.