Three-year-old Madeline McCann disappeared from a resort apartment in Portugal in 2007 while on a family vacation. Her British parents were dining nearby. The McCann disappearance, which has never been resolved, became a major British tabloid story. The daily media frenzy has since faded, but a decade later, a tight-knit group of Twitter trolls who are convinced that they have proven the McCann parents’ guilt in their daughter’s disappearance still discuss the case online every single day.
John Synnott, a senior lecturer in investigative psychology at the University of Huddersfield in Britain, has long been interested in the McCann trolling, ever since he first saw it at work in about 2012.
“It was somewhat organized, it was repetitive, but the volume of information was the real surprising thing,” Synnott said in a Skype interview. To find it, all you do is navigate to the McCann hashtag on Twitter. McCann will be there, as if embedded into the platform.
What you’ll see: a steady stream of chatter from a tight-knit community with a common goal. In a new paper on the McCann group, Synnott and his co-authors tried to shed some light on how this devoted, online trolling community works.