TOKYO (AP) — The Japanese government wants the country’s suit-loving salarymen to be bold this summer. Ditch the stuffy jacket and tie. And for the good of the country, go light and casual.
Japan’s “Super Cool Biz” campaign kicked off Wednesday with a government-sponsored fashion show featuring outfits appropriate for the office yet cool enough to endure the heat.
Looming for Japan is a potential power crunch, the result of the crippled Fukushima Dai-ichi nuclear power plant.
To prevent blackouts, the government is asking companies and government offices to cut electricity usage by 15 percent. It wants companies to set room temperatures at a warm 28 degrees Celsius (82 degrees Fahrenheit).
