Remember, Madore created his foothold here by being a disruptive private citizen. Before he became an elected official you could regularly find him at Vancouver City Council meetings complaining about the proposed new bridge across the Columbia River. So he is quite comfortable mucking up the machinery running the county.
One way he’ll do that is by reviving his video production operation that faded away years ago. Look for some castaway weekly Reflector journalists to join his team. He believes it’s important to counter The Columbian with an alternative media. He has been using his Facebook page for this, but the video operation will add dimension to what he hopes will be an emerging media empire. Good luck with that. So, we haven’t heard the last of Madore.
But what happened?
Look, there are numerous reasons why Madore’s quest to rule Clark County imploded. But there are two that stand out:
• Madore’s fight with the mainstream media. As The Columbian began to hold Madore accountable, he increasingly backed away from communicating with the public through us. His failure to understand our role — and how many readers we reach — did him in. No matter how much a politician feels he’s being treated poorly, getting your side of the story out through the mainstream media is critical.
• The Outsider? Madore originally tried to position himself as the nonpolitician outsider. But he had barely warmed up his county seat four years ago before he turned into a shrewd, unsavory politician. He hired buddies to county jobs that they weren’t qualified for, he told half-truths and lies, and he supported political videos masquerading as news. Voters weren’t fooled.
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Now that his political career has likely ended, don’t look for Madore to confess his sins and ask forgiveness. That’s not in his nature. He still believes in himself. He will still work to have his voice heard in the hopes of continuing his disruptive tactics. But now he’s been relegated to join the ranks of other bloggers. You can hear him. But just barely.