I lead a talented team but morale is low due to issues with our company’s performance, layoffs and lack of communication from our executive team. I think there’s a decent vision for the future, but confidence is low. What can I do to rally them while our company turns around?
— Alisa, 46, director, service strategy
Realistically, you are facing a lot of flight risk.
Top performers have options, and if they believe your company is circling the drain, they may well choose to move on. It’s up to you to attract them to stay.
Put yourself in your team’s shoes. Dig deep to understand why you want to stay. Your rationale is probably a combination of things, but others need to hear your authentic reasons.
Much of your case relies on a promising future. What leads you to have hope? Be specific — being able to articulate reasons for your support will drive your ability to communicate with your team.
Then create links between current problems and the future direction that will entice people to stay. It is genuinely inspiring to be part of the solution to complex problems.