FTC orders 8 companies to provide information on ‘surveillance pricing’ practices
By WYATTE GRANTHAM-PHILIPS, AP Business Writer
Published: July 24, 2024, 7:50am
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NEW YORK (AP) — The Federal Trade Commission has ordered information from eight companies that the agency says offer products and services that use personal data to set prices based on a shopper’s individual characteristics.
In a Tuesday announcement, the FTC said it was seeking to better understand the “opaque market” of “surveillance pricing” practices using consumer data — including credit information, location and browsing history — to charge different customers different prices for the same goods.
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