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Destruction from California wildfires could leave deeper inequality in its wake

By Associated Press
Published: January 12, 2025, 11:20am

ALTADENA, Calif. — The sight of celebrity mansions and movie landmarks reduced to ashes can make it seem like the wildfires roaring through the Los Angeles area affected a constellation of movie stars.

But a drive through the charred neighborhoods around Altadena shows that the fires also burned through a remarkable haven for generations of Black families avoiding discriminatory housing practices elsewhere. They have been communities of racial and economic diversity, where many people own their own homes.

Some now fear the most destructive fires in California’s history have altered that for good. Recovery and rebuilding may be out of reach for many, and pressures of gentrification could be renewed.

Samantha Santoro, 22, a first-generation college student at Cal Poly Pomona, remembered being annoyed when the initial news coverage of the wildfires focused more on celebrities. She and her sister, who attends the University of California Berkeley, worry how their Mexican immigrant parents and working-class neighbors who lost their homes in Altadena will move forward.

“We don’t have like, ‘Oh, I’ll just go to my second home and stay there,’” Santoro said.

The landlord of their family’s two-bedroom house with a pool had never increased the $1,650 rent, making it possible for the Santoros to affordably raise their daughters. Now, they’re temporarily staying with a relative in Pasadena. The family has renters insurance but not much else.

“It’s hard to believe that you have nothing,” Santoro said through tears, thinking of her parents. “Everything that they ever worked for was in that house.”

Altadena had been a mix of tiny bungalows and magnificent mansions. The community of 42,000 includes blue-collar families, artists, entertainment industry workers and white-collar ones. About 58 percent of residents are nonwhite, with one-fourth of them Hispanic and nearly a fifth Black, according to Census data.

During the Civil Rights era, Altadena became a rare land of opportunity for Black Americans to reach middle class without the discriminatory practices of denying them access to credit. They kept homes within the family and helped others to flourish. Today, the Black homeownership rate there is at 81.5 percent, almost double the national rate.

That’s impressive considering 92 percent of the 15,000 residences in Altadena are single-family homes, according to the 2023 Census American Community Survey. The median income is over $129,000. Just over 7 percent of residents live in poverty.

Victoria Knapp, chair of the Altadena Town Council, worries that the fires have irreparably changed the landscape for these families.

“Someone is going to buy it and develop who knows what on it. And that is going to change the character of Altadena,” Knapp said.

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