NEW YORK (AP) — Nearly every WNBA team will have Boost Mobile on its jersey as the league enters a multiyear marketing partnership with the company Monday.
Ten of the 12 teams in the league will have the company’s logo featured on the front of their uniforms when they next play. San Antonio and Phoenix already have their own mobile deals and won’t have Boost Mobile on their jerseys, but still are part of the deal.
WNBA teams have been allowed to feature corporate sponsors on their uniforms for the past few years. Phoenix, Los Angeles, Seattle, Washington and New York already have company logos on their jerseys.
Boost Mobile will be the title partner for the league’s All-Star game, as well as sponsoring special programming highlighting the WNBA’s top 15 moments.