MIAMI (AP) — LeBron James is going back to cartoons.
The NBA’s two-time reigning MVP and Spring Hill Productions formally announced plans Tuesday for a 10-episode digital series to be distributed online and slated to launch early this year.
The idea for the show is based somewhat on a recent series of Nike television commercials that showed James, a forward for the Miami Heat, as several different animated characters.
In a statement, James says the show “is a great way to show youths of all ages how to be a good person.”
Episodes will be hosted on YouTube.