SEATTLE — As part of its quest to eliminate advantages that brick-and-mortar stores have over it, Amazon.com added filters to its site in Seattle and three other cities Thursday that let shoppers zero in on items available for same-day delivery.
The online retail giant introduced its “Get It Today” search filter in Los Angeles, Phoenix, San Francisco, as well as Seattle. Amazon said the filter will be available in eight other cities where same-day delivery is available “soon.”
In Seattle, shoppers have until 12:15 p.m. to find an item available for same-day delivery to receive it by 9 p.m.
Amazon Prime members will have to pay $5.99 per order, regardless of the number of items shipped.
Shoppers who haven’t subscribed to Prime will have to pay a $9.98 fee for the first item and $0.99 for each additional item.