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Jayne: Deck stacked against building blocks of building skills

By Greg Jayne, Columbian Opinion Page Editor
Published: May 31, 2015, 12:00am

Let’s start with this premise: “Income inequality” is one of the more absurd catchphrases of modern discourse. We’ll lump it with “The Great Recession” and “awfully good” as items that fall into the category of oxymoronic/nonsensical/overused tools of rhetoric.

Let’s face it, some employees are more valuable than others. Some companies are more profitable than others. Some workers have more employment options than others, be it by right of education or experience or work ethic. And if McDonald’s employees want to earn $15 an hour, the best way to reach that goal is to develop some skills so they don’t have to work at McDonald’s.

Yet while this is one of the foundations of economic theory, there are some caveats. So, as income inequality and the minimum wage promise to be signature topics during the slog through the presidential campaign, as they promise to generate a metric ton of disingenuous quotes from pandering candidates, the fact is that those who say inequality should not be an issue have a mountainous set of facts stacking up against them.

Consider a recent study from Equilar, an executive compensation research firm. In conjunction with The New York Times and the Associated Press, Equilar looked at compensation at publicly held companies in 2014, and it found that for the 200 top-paid CEOs, the median compensation was $17.6 million. That’s $17.6 million. For one year. For somebody whose greatest skill just might have been getting their cronies on the board of directors to rubber-stamp the compensation package.

Now, there’s nothing wrong with making a lot of money. It’s the American way. It’s the American dream. It’s the reason we get up and go to work in the morning. But for some reason, in just the past couple decades, that American dream has been bastardized beyond recognition.

In 1978, big-company CEOs on average made 30 times as much money as the average worker; today, they earn 295 times as much, according to the Economic Policy Institute. That is not healthy for the economy — unless you are the CEO or their accountant. A single CEO cannot buy as many loaves of bread, or gallons of milk, or television sets as 295 workers, although some of them might try.

There are some problems with focusing on this data. While many executives at large companies have a salary more aligned with their ego than their worth, that fact applies only to a handful of corporations. It is disingenuous to conflate what happens at, say, Boeing, with the compensation levels at a locally owned, locally based, locally beneficial company. Multinational businesses and small businesses have about as much in common as George Clooney and Seth Rogen; they’re made of the same basic DNA, but the similarities end there.

Lack of market forces

So, yes, the world is filled with inequalities. But the argument that current income differences are driven by market forces is farcical. Consider the case of David Zaslav of cable company Discovery Communications. Zaslav, according to CNN, was the best-compensated CEO in the United States last year, raking in $156.1 million. That’s $156.1 million. For one year. For somebody whose greatest skill definitely was schmoozing his cronies on the board. You see, Discovery’s stock dropped 24 percent in 2014, which in a world run by market forces would get you fired.

Yet that is not the biggest concern about Zaslav’s salary. No, the real issue is the fact that six of the top 10 CEOs in terms of compensation ran TV, movie, or cable companies. Where American consumers once valued those who manufactured tangible products, the foundation of our economy now rests with the ethereal and the disposable.

All of this plays a role in the discussion about income inequality. All of this plays a role in talk about the minimum wage. Because the assertion that building skills is how you build economic security is a lot more believable when the boss isn’t making 295 times as much as the average worker.

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