SEATTLE (AP) — Microsoft is hoping to capitalize on the popularity of daily deals websites by incorporating them into its Bing search site for smart phones.
On the updated Bing mobile site, people can click on a “deals” link to see the top offers for their city from Groupon, LivingSocial and about 200 other daily coupon sites. Another click shows nearby stores, restaurants and other merchants currently offering a deal, based on the phone’s current location.
Microsoft says it is working with The Dealmap, a company that aggregates deals by city. Microsoft analyses the information it gets from The Dealmap and displays each deal as a pinpoint on a map, so people looking for a neighborhood mechanic offering discounted oil changes, for example, could spot it at a glance.