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News / Business

Kraft Foods appalled by bar’s drink name

The Columbian
Published: February 3, 2014, 4:00pm

SPOKANE — A spokeswoman for Kraft Foods says the company is appalled that a Spokane bar is using its Kool-Aid brand for a drink name that protesters say trivializes rape.

The newly opened Daiquiri Factory sells a drink called “Date Grape Koolaid.”

Kraft spokeswoman Caroline Krajewski says the company intends to take action on the unauthorized use of its Kool-Aid trademark.

The Spokesman-Review reports the Daiquiri Factory isn’t backing down to protesters who gathered outside the bar last weekend to complain about the drink name.

A post on the bar’s Facebook page says 10 gallons of the drink were served Saturday night.

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