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Opinion
The following is presented as part of The Columbian’s Opinion content, which offers a point of view in order to provoke thought and debate of civic issues. Opinions represent the viewpoint of the author. Unsigned editorials represent the consensus opinion of The Columbian’s editorial board, which operates independently of the news department.
News / Opinion / Letters to the Editor

Letter: Satisfy long-term customers first

By Samara Gilroy-Hicks, Vancouver
Published: September 14, 2015, 6:00am

The Sept. 6 story “Comcast targeting millennials with new services” reminded me of the hours of complaints my two walking buddies and I shared this past week. We are parents of millennials, all of us dreadfully unhappy with our Comcast service and frustrated because we would actually like to keep reliable cable service, not ditch it as is the case with the millennials.

Recently, each of us wrestled with Comcast for hours, experiencing countless dropped calls and endless wait times hoping to speak with a real person who has both the authority and skills to resolve our various cable issues: no TV service to speak of and no appointment times available with a technician for days; huge boxes of equipment delivered that, when installed, is faulty; additional boxes of mystery equipment arriving on the heels of other boxes of equipment; charges for unusable equipment or services not requested; technicians who chirpily sell us DVRs and extra channels that we do not want but are snookered into accepting — “only $10 per month and I guarantee you will love it”; not providing a record of services rendered or the costs incurred; and so on. It’s enough to drive this baby boomer off the grid, but that would require more interaction with Comcast to disengage.

Forget the millennials. Comcast should try a little harder to keep the customers they already have.

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