The thing that my decorating clients worry most about when they move into their newly redone apartments or homes is damage to their pristine painted walls. Although movers, installers and other workers do their best to protect all surfaces, there is invariably a ding, smudge or scratch made somewhere. I always assure clients that the painters will come back after their move is completed to touch up any marks. But what happens weeks later when their kid’s grass-stained soccer ball collides with the hallway wall and leaves a visible mark?
Typically, my clients tackle the offensive mark the way they tackle a scorched frying pan; they vigorously rub the spot so hard that they end up with a shiny patch on their wall that won’t go away. They’ve done what painters call burnishing; they’ve increased the gloss or sheen of the paint by rubbing the spot too much.
Burnishing is particularly easy to do on walls painted in a flat finish, which is why, although I love the chalkiness of flat paint, I suggest using it only in less trafficked areas such as living rooms and bedrooms.
When it comes to cleaning painted walls, the finish of the paint is what matters; the color doesn’t. Flat paint is the hardest to clean but the easiest to touch up. It’s also the best finish for walls that are not in great shape (when light hits glossy-finished walls, imperfections are more apparent than when it hits flat-finished walls).