RALEIGH, N.C. (AP) — Former President Barack Obama endorsed North Carolina U.S. Senate candidate Cheri Beasley on Tuesday in a new campaign ad as Democrats target the Southern swing state as one of the few where they have a strong shot at flipping a seat in the evenly split chamber.
North Carolina, which Obama narrowly won in 2008, has one of the nation’s most competitive Senate contests in the midterm elections. Beasley, the former chief justice of the state Supreme Court, is running against Republican U.S. Rep. Ted Budd, who has former President Donald Trump’s endorsement. With Republicans projected to make gains in the House in November, Beasley’s race is an essential pickup for Senate Democrats who hope to retain control of at least one chamber.
As her opponent leans into his Trump ties — a move political analysts say could alienate the moderate and independent voters who often decide elections in swing states — Beasley’s campaign said it plans to spend six figures broadcasting Obama’s endorsement statewide. Beginning Tuesday, the campaign will air a 60-second ad voiced by the former president on social media and a 30-second cut on digital platforms and radio.
“Cheri works hard, she’s honest and, most importantly, she always puts people first,” Obama says in the 60-second ad. “In the Senate, Cheri will fight to make health care and prescription drugs more affordable and protect our fundamental rights, from the right to vote to a woman’s right to control her own body. This is going to be a close race, and we can’t afford to get it wrong.”
