It seemed wistfully appropriate, somehow, that news of Jimmy Buffett’s death emerged at the beginning of the Labor Day weekend, the demarcation point of every American summer’s symbolic end. Because for so many, the 76-year-old Buffett embodied something they held onto ever so tightly as the world grew ever more complex: the promise of an eternal summer of sand, sun, blue salt water and gentle tropical winds.
He was the man whose studied devil-may-care attitude became a lifestyle and a multimillion-dollar business — a connecting filament between the suburbs and the Florida Keys and, beyond them, the Caribbean. From Margaritaville to the unspecified tropical paradise where he just wanted to eat cheeseburgers (“that American creation on which I feed”), he became a life’s-a-beach avatar for anyone working for the weekend and hoping to unplug — even in the decades before “unplugging” became a thing.
“It’s important to have as much fun as possible while we’re here. It balances out the times when the minefield of life explodes,” he posted last year.
The beach has stood in for informality and relaxation in American popular culture for more than a century, propelled by the early Miss America pageants on the Atlantic City boardwalk and the culturally appropriative “tiki” aesthetic that GIs brought back from the South Pacific after World War II. It gained steam with the Frankie Avalon and Annette Funicello “Beach Blanket Bingo” years, the mainstreaming of surfing and beach-motel culture and the Beach Boys’ “California Girls.” And it continues unabated — just look to the dubious stylings of MTV’s “Jersey Shore.”