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Fruit Stripe Gum to bite the dust after a half century of highly abbreviated rainbow flavors

By Associated Press
Published: January 11, 2024, 5:39pm

SAN FRANCISCO — Fruit Stripe Gum, something of a childhood icon for many gum chewers over the past five decades, will soon head over the rainbow with its multicolored zebra mascot Yipes — seemingly for good.

The manufacturer of Fruit Stripe Gum, the Chicago company Ferrara Candy Co., gave the magazine Food & Wine a statement Tuesday that it is discontinuing the product; on Wednesday, an unidentified company spokesperson did the same for CNN.

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