Bow ties once clung to the extremes of nerd (Pee-wee Herman, Orville Redenbacher) or hero (James Bond, Winston Churchill), surfacing in the mainstream only for formal occasions (weddings, proms, black-tie affairs).
In recent years, they’ve been adopted by professionals and hipsters, proliferating from office to bar scene. While they are no longer the exceptions to the rules of cool, they can go awry faster than you can tie one on.
For those considering doing so, we consulted the experts for their pointers. Responding below are Adam Schoenberg and Cory Rosenberg, co-founders and co-CEOs of hook+ALBERT (hookandalbert.com); Michael Barkin, vice president of sales at Trunk Club (trunkclub.com); David Mutter, co-CEO of Beau Ties (BeauTiesLtd.com); Paul Kelley, a regional manager for Paul Stuart (paulstuart.com); and Allyson Wicha Lewis, vice president of merchandising for The Tie Bar (thetiebar.com).
What width/size of bow tie is best for whom?
Hook+Albert: If you are wearing a skinny modern suit, the bow should be on the smaller side. If you are wearing a wide lapel, the bow can be a bit larger. We recommend matte fabrics: Wearing a bow makes a statement — the smaller the statement, the better.