Perozzo, who founded downtown Vancouver-based Zzeppelin Media, uses his graphics designers to help with Vice’s can designs.
Vice is located in the former Barlow’s Brewery, which closed when the owner moved away. But Perozzo and Johnson did sizeable renovations to change the feel of the former place. Upgrades included removing the drop ceiling, stripping a former office into a den for more seating, and cutting windows into the wall that peers into a frigid room with beer tanks.
Outside of Vice, a new taco truck called El Viejon opened in the parking lot. Owner Eldy Prado, former head chef at The Hammond in Camas, serves authentic tacos on tortillas that are made to order. The mahi-mahi fish tacos are particularly popular, Prado said.
About the LUKR faucet: Although it isn’t installed yet, it’s a type of faucet that allows the user to pour pilsners four different ways, making the foam and the carbonation different. It should be ready when Vice’s pilsner is ready, near the end of the month, said Perozzo.
“Our goal is to be bleeding edge in beer,” Johnson said.